Management Science（MS ）的ISSUE 40论文列表

卷期号： Issue 40

发布时间：

卷期年份： 2004

卷期官网：

The Benefits of Advance Booking Discount Programs: Model and Analysis.

Doing the Right Thing or Doing the Thing Right: Allocating Resources Between Marketing Research and Manufacturing.

When Not All Conflict Is Bad: Manufacturing-Marketing Conflict and Strategic Incentive Design.

Retailer- vs. Vendor-Managed Inventory and Brand Competition.

Manufacturer Benefits from Information Integration with Retail Customers.

Introduction to the Special Issue on Marketing and Operations Management Interfaces and Coordination.

Supply Chain Decision Making: Will Shorter Cycle Times and Shared Point-of-Sale Information Necessarily Help?

Managing NPD: Cost and Schedule Performance in Design and Manufacturing.

50th Anniversary Article: The Marketing Department in

New-Product Strategy and Industry Clockspeed.

Managing Capacity Through Reward Programs.

Designing Supply Contracts: Contract Type and Information Asymmetry.

Setting Customer Expectation in Service Delivery: An Integrated Marketing-Operations Perspective.