Journal of Business Research（JBR ）的VOLUME 46, ISSUE 2论文列表

卷期号： Volume 46, Issue 2

发布时间： October 1999

卷期年份： 1999

卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/46/issue/2

Special Issue on UK Services Marketing Scholarship

Some Problems When Adopting Churchill's Paradigm for the Development of Service Quality Measurement Scales

Impact of Participative Service Relationships on Quality, Satisfaction and Retention: An Exploratory Study

Service Performance Gap: Re-evaluation and Redevelopment

Consumers' Emotional Responses to Service Environments

Consumer Involvement in Services: A Replication and Extension

Using Neural Networks to Understand Service Risk in the Holiday Product

Experts' Views About Defining Services Brands and the Principles of Services Branding

Types of New Product Performance: Evidence from the Consumer Financial Services Sector