Journal of Business Research（JBR ）的VOLUME 56, ISSUE 1论文列表

卷期号： Volume 56, Issue 1

发布时间： January 2003

卷期年份： 2003

卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/56/issue/1

The antecedents and performance consequences of relationalism in export distribution channels

Exploring the relationships between shopping trip type, purchases of products on promotion, and shopping basket profit

Strategic configurations in health services organizations

Export sales forecasting by UK firms: Technique utilization and impact on forecast accuracy

Nature of corporate responsibilities: Perspectives from American, French, and German consumers

Discovery and communication of important marketing findings: Evidence and proposals

Qualifying the importance of findings

Finding important findings

The value of surprising findings for research on marketing