Journal of Business Research（JBR ）的VOLUME 57, ISSUE 12论文列表

卷期号： Volume 57, Issue 12

发布时间： December 2004

卷期年份： 2004

卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/57/issue/12

Editorial Board

Understanding brand performance measures: using Dirichlet benchmarks

Commentary on “Understanding Brand Performance Measures: Using Dirichlet Benchmarks”

Reply to commentary on “Understanding brand performance measures: using Dirichlet benchmarks”

A strategy implementation perspective of market orientation

Determinants of capital structure of Chinese-listed companies

Segmenting consumers based on the benefits and risks of Internet shopping

Centralization of franchising networks: evidence from the Austrian franchise sector

A study of organizational image resulting from international joint ventures in transitional economies

Dynamics of the strategic group membership–performance linkage in rapidly changing environments

Mobility and markets: emerging outlines of m-commerce

National lead markets and the design competition for 3G network applications

Development perspectives, firm strategies and applications in mobile commerce

Needs versus technology—the challenge to design third-generation mobile applications

Situation-dependent services—a challenge for mobile network operators

Understanding m-commerce payment systems through the analytic hierarchy process

Internet payments in Germany: a classificatory framework and empirical evidence

Author Index Vol. 57

Subject Index Vol. 57