Journal of Business Research（JBR ）的VOLUME 58, ISSUE 1论文列表

卷期号： Volume 58, Issue 1

发布时间： January 2005

卷期年份： 2005

卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/58/issue/1

Editorial Board

A conceptual and empirical comparison of three market orientation scales

Just entrepreneurial enough: the moderating effect of entrepreneurship on the relationship between market orientation and performance

The performance impact of marketing resources

Assessing advertising media spending inefficiencies in generating sales

Modeling privatization as a firm strategy in transition economies

Customer value and autoethnography: subjective personal introspection and the meanings of a photograph collection

On the sociocognitive dynamics between categories and product models in mature markets

Cross-cultural consumer and business research: an introduction to the special section

A procedure for eliminating additive bias from cross-cultural survey data

Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validation

Exploring cross-cultural ambivalence: a netnography of intercultural wedding message boards

Is collectivism a liability? The impact of culture on organizational trust and customer orientation: a seven-nation study

Country-of-origin image: measurement and cross-national testing

The effects of country characteristics, cultural similarity and adoption timing on the diffusion of wireless communications

Self-selection or socialization of public- and private-sector managers?: A cross-cultural values analysis