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Journal of Business Research （JBR） - Volume 69, Issue 12 论文列表

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卷期号： Volume 69, Issue 12
发布时间： December 2016
卷期年份： 2016
卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/69/issue/12
本期论文列表
Editorial Board

Marketing resources, performance, and competitive advantage: A review and future research directions

A resource-based view of stakeholder marketing

Stakeholder relationships, brand equity, firm performance: A resource-based perspective

Managing market intelligence: The comparative role of absorptive capacity and market orientation

Firms' capability portfolios throughout international expansion: A latent class approach

Managing relationships with power advantage buyers: The role of supplier initiated bonding tactics in long-term buyer–supplier collaborations

Revisiting the relationship between marketing capabilities and firm performance: The moderating role of market orientation, marketing strategy and organisational power

Effects of industry forces, market orientation, and marketing capabilities on business performance: An empirical analysis of Japanese manufacturers from 2009 to 2011

Marketing-related resources and radical innovativeness in family and non-family firms: A configurational approach

Value creation and appropriation following M&A: A data envelopment analysis

It goes with the territory: Communal leverage as a marketing resource

Strategic marketing capability: Mobilizing technological resources for new product advantage

Using blueprinting and benchmarking to identify marketing resources that help co-create customer value

Product innovation as a mediator in the impact of R&D expenditure and brand equity on marketing performance

Marketing innovation: A consequence of competitiveness

Market driving strategies: Beyond localization

Local, global, and internal knowledge sourcing: The trilemma of foreign-based R&D subsidiaries

Brand origin and country of production congruity: Evidence from the UK and China

The local brand representative in reseller networks

Localization in China: How guanxi moderates Sino–US business relationships

Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands

Luxury brand strategies and customer experiences: Contributions to theory and practice

YouTube vloggers' influence on consumer luxury brand perceptions and intentions

Linking pop-up brand stores to brand experience and word of mouth: The case of luxury retail

Ingredient branding for a luxury brand: The role of brand and product fit

The effects of e-mass customization on consumer perceived value, satisfaction, and loyalty toward luxury brands

Teen attitudes toward luxury fashion brands from a social identity perspective: A cross-cultural study of French and U.S. teenagers

Factors affecting sportswear buying behavior: A comparative analysis of luxury sportswear

The effects of loyalty programs on customer satisfaction, trust, and loyalty toward high- and low-end fashion retailers

Customer emotions and their triggers in luxury retail: Understanding the effects of customer emotions before and after entering a luxury shop

Conceptualizing country-of-ingredient authenticity of luxury brands

Explaining and predicting purchase intentions following luxury-fashion brand value co-creation encounters

Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior

Identifying the configurational paths to innovation in SMEs: A fuzzy-set qualitative comparative analysis

How proximity matters in innovation networks dynamics along the cluster evolution. A study of the high technology applied to cultural goods

Relational norms in customer–company relationships: Net and configurational effects

How is value perceived by children?

Making the store a place of learning: The effects of in-store educational activities on retailer legitimacy and shopping intentions

Reviving sleeping beauty brands by rearticulating brand heritage

A meta-analysis of correlations between market share and other brand performance metrics in FMCG markets

Understanding consumer motivations to interact on brand websites in the international marketplace: Evidence from the U.S., China, and South Korea

The effect of managerial cost prioritization on sales force turnover

Start-ups, incumbents, and the effects of takeover competition

When do franchisors select entrepreneurial franchisees? An organizational identity perspective

The antecedents of cross-functional coordination and their implications for marketing adaptiveness

Assessing individuals' re-gifting motivations

The implications of slack heterogeneity for the slack-resources and corporate social performance relationship

Avoiding the “too comfortable in the saddle” syndrome: Obtaining high performance from the chairperson, CEO and inside directors

Attribute-based design perceptions and consumer-brand relationship: Role of user expertise

When good WOM hurts and bad WOM gains: The effect of untrustworthy online reviews

Early-mover advantages at cross-border business-to-business e-commerce portals

Corporate financing decisions under ambiguity: Pecking order and liquidity policy implications

The differential effects of functional vis-à-vis relational customer orientation on salesperson creativity

The boundary spanning of managers within service networks

The role of customer regulatory orientation and fit in online shopping across cultural contexts

Animated logos in mobile marketing communications: The roles of logo movement directions and trajectories

The effect of apathetic motivation on employees' intentions to use social media for businesses

Investigating partners' opportunistic behavior in joint ventures in China: The role of transaction costs and relational exchanges

The dynamic nature of social accounts: An examination of how interpretive processes impact on account effectiveness

Forecasting intraday call arrivals using the seasonal moving average method

The evoking power of servicescapes: Consumers' inferences of manipulative intent following service environment-driven evocations