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Journal of Business Research （JBR） - Volume 86 论文列表

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卷期号： Volume 86
发布时间： May 2018
卷期年份： 2018
卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/86/suppl/C
本期论文列表
Editorial Board

Challenges and opportunities for marketers in the emerging markets

Growing the pie in emerging markets: Marketing strategies for increasing the ratio of non-users to users

Doing well by doing good innovations: alleviation of social problems in emerging markets through corporate social innovations

Market driving at Bottom of the Pyramid (BoP): An analysis of social enterprises from the healthcare sector

Social entrepreneurship: Creating value in the context of institutional complexity

Do corporate image and reputation drive brand equity in India and China? - Similarities and differences

Customer involvement capability and service firm performance: The mediating role of innovation

Customer engagement behavior in individualistic and collectivistic markets

How internal marketing drive customer satisfaction in matured and maturing European markets?

Shopping enjoyment to the extreme: Hedonic shopping motivations and compulsive buying in developed and emerging markets

How store service quality affects attitude toward store brands in emerging countries: Effects of brand cues and the cultural context

Cross-national variation in consumers' retail channel selection in a multichannel environment: Evidence from Asia-Pacific countries

Appraising the influence of pro-environmental self-identity on sustainable consumption buying and curtailment in emerging markets: Evidence from China and Poland

Is guanxi universal in China? Some evidence of a paradoxical shift

Managing customer relationships in the emerging markets – guanxi as a driver of Chinese customer loyalty

Conspicuous consumption in emerging market: The case of Chinese migrant workers

The role of pre-consumption experience in perceived value of retailer brands: Consumers' experience from emerging markets

‘I show off, so I am well off’: Subjective economic well-being and conspicuous consumption in an emerging economy

Adolescent's eWOM intentions: An investigation into the roles of peers, the Internet and gender

Indigenous marketing practices and theories in emerging economies: Consumer behavior and retail transformations in India

Health marketing in an emerging market: The critical role of signaling theory in breast cancer awareness

The determinants of franchise brand loyalty in B2B markets: An emerging market perspective

Investigating the antecedents of African fast food customers' loyalty: A self-congruity perspective

Customer orientation as a multidimensional construct: Evidence from the Russian markets

Willingness to punish and reward brands associated to a political ideology (BAPI)

Family decision-making in an emerging market: Tensions with tradition

Toward an understanding of young consumers' daily consumption practices in post-Doi Moi Vietnam

The emergence of entrepreneurial ecosystems: A complex adaptive systems approach

Not just for the recommender: How eWOM incentives influence the recommendation audience

Corporate environmental commitment and financial performance: Moderating effects of marketing and operations capabilities

Conceptualizing and operationalizing the social entrepreneurship construct

The impacts of spatial positioning on regional new venture creation and firm mortality over the industry life cycle

Political connections, internal control and firm value: Evidence from China's anti-corruption campaign

Corporate Identity Congruence: A meanings-based analysis

Impact of perk expenditures and marketing expenditures on corporate performance in China: The moderating role of political connections

The impact of corporate label change on long-term labor productivity

Are cynical customers satisfied differently? Role of negative inferred motive and customer participation in service recovery

It's a match when green meets healthy in sustainability labeling

Explaining women's presence on corporate boards: The institutionalization of progressive gender-related policies

Facilitating dynamic marketing capabilities development for domestic and foreign firms in an emerging economy

Ties of survival: Specialization, inter-firm ties, and firm failure in the U.S. venture capital industry

What does investors' online divergence of opinion tell us about stock returns and trading volume?

How does destination social responsibility contribute to environmentally responsible behaviour? A destination resident perspective

Maturity of knowledge inputs and innovation value: The moderating effect of firm age and size

Retailers beware: On denied product returns and consumer behavior