A role for startups in unleashing the disruptive power of social media
作者:
Highlights:
• Literature has paid little attention to new sources of social media innovation.
• Analyzing social media startups helps drawing the field’s innovation paths.
• Social media startups are more focused on pure social network services.
• Social media management is emerging as key area for social media startups.
• Social media startups often develop open innovation relations with incumbents.
摘要
•Literature has paid little attention to new sources of social media innovation.•Analyzing social media startups helps drawing the field’s innovation paths.•Social media startups are more focused on pure social network services.•Social media management is emerging as key area for social media startups.•Social media startups often develop open innovation relations with incumbents.
论文关键词:Social media,Startups,Disruptive innovation,Startup-driven innovation
论文评审过程:Available online 12 April 2016, Version of Record 9 September 2016.
论文官网地址:https://doi.org/10.1016/j.ijinfomgt.2016.04.007