Understanding social commerce: A systematic literature review and directions for further research
作者：
Highlights：
• A total 110 studies reviewed to clarify social commerce concept using per-defined review protocol.We identify three main characteristics of social commerce that distinguish the term from e-commerce.We highlighted the research themes that have been addressed in previous studies.The results of the review highlighted the limitation and the gaps in the previous studies in three main aspects (theoretical, customer and design aspects).
摘要
A total 110 studies reviewed to clarify social commerce concept using per-defined review protocol.We identify three main characteristics of social commerce that distinguish the term from e-commerce.We highlighted the research themes that have been addressed in previous studies.The results of the review highlighted the limitation and the gaps in the previous studies in three main aspects (theoretical, customer and design aspects).
论文关键词：Social commerce,Electronic commerce,Web 2.0,Social media,Systematic review
论文评审过程：Received 7 February 2016, Revised 4 June 2016, Accepted 10 June 2016, Available online 22 July 2016, Version of Record 22 July 2016.
论文官网地址：https://doi.org/10.1016/j.ijinfomgt.2016.06.005
