The influence of peer characteristics and technical features of a social shopping website on a consumer’s purchase intention
作者:
Highlights:
• A research model based on the SOR framework was built to investigate social shopping website users’ purchase intention.
• Peer members’ qualities and system affordances affect consumers’ perceived utilitarian and social value.
• Both perceived utilitarian and social value of a social shopping website lead to purchase intention.
摘要
•A research model based on the SOR framework was built to investigate social shopping website users’ purchase intention.•Peer members’ qualities and system affordances affect consumers’ perceived utilitarian and social value.•Both perceived utilitarian and social value of a social shopping website lead to purchase intention.
论文关键词:Social shopping website,Social commerce,Stimulus-organism-response model,Purchase intention,Shopping values,Socio-technical perspective
论文评审过程:Received 19 February 2016, Revised 25 July 2016, Accepted 24 August 2016, Available online 10 September 2016, Version of Record 10 September 2016.
论文官网地址:https://doi.org/10.1016/j.ijinfomgt.2016.08.005