The impact of users’ sense of belonging on social media habit formation: Empirical evidence from social networking and microblogging websites in China

作者:

Highlights:

• A research model is developed to explain the formation of social media usage habit.

• Sense of belonging positively influences the strength of usage habit.

• Sense of belonging attenuates the effect of frequency of past behavior on usage habit.

• Social media usage habit is positively associated with continuance intention.

摘要

•A research model is developed to explain the formation of social media usage habit.•Sense of belonging positively influences the strength of usage habit.•Sense of belonging attenuates the effect of frequency of past behavior on usage habit.•Social media usage habit is positively associated with continuance intention.

论文关键词:Usage habit,Sense of belonging,Frequency of past behavior,Continuance behavior

论文评审过程:Received 2 February 2018, Revised 11 August 2018, Accepted 13 August 2018, Available online 28 August 2018, Version of Record 28 August 2018.

论文官网地址:https://doi.org/10.1016/j.ijinfomgt.2018.08.005