Building Guanxi network in the mobile social platform: A social capital perspective

作者：

Highlights：

• Media richness and interactivity are significant antecedents of Guanxi network.

• Structural and cognitive capitals mediate the influences of social media affordances.

• Guanxi network positively influences user participation in the Wechat Moments.

摘要

•Media richness and interactivity are significant antecedents of Guanxi network.•Structural and cognitive capitals mediate the influences of social media affordances.•Guanxi network positively influences user participation in the Wechat Moments.

论文关键词：Guanxi network,Social capital,Interactivity,Media richness,WeChat moments

论文评审过程：Received 11 May 2018, Revised 27 September 2018, Accepted 6 October 2018, Available online 22 October 2018, Version of Record 22 October 2018.

论文官网地址：https://doi.org/10.1016/j.ijinfomgt.2018.10.002