Mobile food ordering apps: An empirical study of the factors affecting customer e-satisfaction and continued intention to reuse

作者：

Highlights：

• This study aims to examine the factors predicting the e-satisfaction and customers’ intention to reuse MFOAs in Jordan.

• The conceptual model was proposed based on the extended Uniﬁed Theory of Acceptance and Use of Technology (UTAUT2).

• Online tracking, online rating, and online reviewing are also included in the same model.

• The results support the significant role of online review, online rating, online tracking, and UTAUT2 factors.

摘要

•This study aims to examine the factors predicting the e-satisfaction and customers’ intention to reuse MFOAs in Jordan.•The conceptual model was proposed based on the extended Uniﬁed Theory of Acceptance and Use of Technology (UTAUT2).•Online tracking, online rating, and online reviewing are also included in the same model.•The results support the significant role of online review, online rating, online tracking, and UTAUT2 factors.

论文关键词：Mobile food ordering apps (MFOAs),E-satisfaction,Continued intention,UTAUT2,Jordan

论文评审过程：Received 14 February 2019, Revised 4 April 2019, Accepted 14 April 2019, Available online 11 May 2019, Version of Record 11 May 2019.

论文官网地址：https://doi.org/10.1016/j.ijinfomgt.2019.04.008