Purchasing organic food with social commerce: An integrated food-technology consumption values perspective

作者：

Highlights：

• Examine how the characteristics of social commerce and organic foods can work to influence purchase intention.

• Functional value and emotional value play mediating roles.

• The theory of consumption values is applied to explain the hypotheses.

摘要

•Examine how the characteristics of social commerce and organic foods can work to influence purchase intention.•Functional value and emotional value play mediating roles.•The theory of consumption values is applied to explain the hypotheses.

论文关键词：Social commerce,Social networking sites,Organic foods,Theory of consumption values,Functional value,Emotional value

论文评审过程：Received 4 April 2019, Revised 2 November 2019, Accepted 2 November 2019, Available online 13 November 2019, Version of Record 24 February 2020.

论文官网地址：https://doi.org/10.1016/j.ijinfomgt.2019.11.001