Digital consumer culture and digital acculturation

作者：

Highlights：

• The paper defines and explains digital consumer culture – which is a robust and useful concept in information systems and consumer studies.

• Empowerment, reciprocity between online and offline world and decompartmentalization of identity – characterise digital consumer culture.

• Digital acculturation is inextricably intertwined with digital consumer culture.

• Digital acculturation has three outcomes: digital integration, digital separation and digital deprivation.

摘要

•The paper defines and explains digital consumer culture – which is a robust and useful concept in information systems and consumer studies.•Empowerment, reciprocity between online and offline world and decompartmentalization of identity – characterise digital consumer culture.•Digital acculturation is inextricably intertwined with digital consumer culture.•Digital acculturation has three outcomes: digital integration, digital separation and digital deprivation.

论文关键词：Social media,Acculturation,Digital consumer culture,Digital acculturation

论文评审过程：Received 5 July 2019, Revised 15 December 2019, Accepted 17 December 2019, Available online 24 December 2019, Version of Record 24 February 2020.

论文官网地址：https://doi.org/10.1016/j.ijinfomgt.2019.102057