Spanning from diagnosticity to serendipity: An empirical investigation of consumer responses to product presentation
作者：
Highlights：
• Accessibility-diagnosticity model enables the investigation of product presentation.
• Attribute-based presentation induces higher website diagnosticity and serendipity.
• Attribute-based format improves serendipity through perceived substitutability.
• Both perceived website diagnosticity and serendipity affect overall satisfaction.
• Website diagnosticity and serendipity also induce consumers’ behavioral intention.
摘要
•Accessibility-diagnosticity model enables the investigation of product presentation.•Attribute-based presentation induces higher website diagnosticity and serendipity.•Attribute-based format improves serendipity through perceived substitutability.•Both perceived website diagnosticity and serendipity affect overall satisfaction.•Website diagnosticity and serendipity also induce consumers’ behavioral intention.
论文关键词：Attribute-based presentation,Alternative-based presentation,Website diagnosticity,Website serendipity,Perceived substitutability
论文评审过程：Received 11 May 2020, Revised 10 May 2021, Accepted 12 May 2021, Available online 4 June 2021, Version of Record 4 June 2021.
论文官网地址：https://doi.org/10.1016/j.ijinfomgt.2021.102362
