The effect of required warmth on consumer acceptance of artificial intelligence in service: The moderating role of AI-human collaboration

作者:

Highlights:

• Required warmth decreases consumer acceptance of AI service.

• Task-AI fit mediates the effect of required warmth.

• AI supporting humans increases AI acceptance for tasks of high warmth.

• AI supervised by humans cannot increase AI acceptance for tasks of high warmth.

摘要

•Required warmth decreases consumer acceptance of AI service.•Task-AI fit mediates the effect of required warmth.•AI supporting humans increases AI acceptance for tasks of high warmth.•AI supervised by humans cannot increase AI acceptance for tasks of high warmth.

论文关键词:AI acceptance,Required warmth,AI-human collaboration,AI service

论文评审过程:Received 11 July 2021, Revised 18 April 2022, Accepted 20 May 2022, Available online 2 June 2022, Version of Record 2 June 2022.

论文官网地址:https://doi.org/10.1016/j.ijinfomgt.2022.102533