Psychological determinants of users’ adoption and word-of-mouth recommendations of smart voice assistants

作者：

Highlights：

• Users derive functional and hedonic gratifications from SVA, which can influence their attitudes and SVA adoption.

• Hedonic and utilitarian attitude positively influence SVA adoption and word-of-mouth recommendations.

• Playfulness and escapism affect hedonic attitude.

• Anthropomorphism, visual appeal, and social presence impact utilitarian attitudes.

• People associate Prestige with SVA, which affects their perceptions of playfulness and escapism.

摘要

•Users derive functional and hedonic gratifications from SVA, which can influence their attitudes and SVA adoption.•Hedonic and utilitarian attitude positively influence SVA adoption and word-of-mouth recommendations.•Playfulness and escapism affect hedonic attitude.•Anthropomorphism, visual appeal, and social presence impact utilitarian attitudes.•People associate Prestige with SVA, which affects their perceptions of playfulness and escapism.

论文关键词：Smart voice assistants,Technology adoption,Artificial intelligence,Hedonic attitude,Utilitarian attitude,Anthropomorphism

论文评审过程：Received 19 April 2021, Revised 7 August 2021, Accepted 7 August 2021, Available online 14 August 2021, Version of Record 13 September 2022.

论文官网地址：https://doi.org/10.1016/j.ijinfomgt.2021.102413