Do topic consistency and linguistic style similarity affect online review helpfulness? An elaboration likelihood model perspective
作者:
Highlights:
• Top consistency between review and manager response was examined.
• Top consistency moderated impacts of text sentiment and review length on review helpfulness.
• Linguistic style similarity between review and manager response was tested.
• Linguistic style similarity moderated impacts of text sentiment and review length on review helpfulness.
摘要
•Top consistency between review and manager response was examined.•Top consistency moderated impacts of text sentiment and review length on review helpfulness.•Linguistic style similarity between review and manager response was tested.•Linguistic style similarity moderated impacts of text sentiment and review length on review helpfulness.
论文关键词:Review helpfulness,Text mining,Topic consistency,Manager response,Linguistic style similarity
论文评审过程:Received 15 July 2020, Revised 1 October 2020, Accepted 16 January 2021, Available online 27 January 2021, Version of Record 27 January 2021.
论文官网地址:https://doi.org/10.1016/j.ipm.2021.102521