Predicting the drivers of behavioral intention to use mobile learning: A hybrid SEM-Neural Networks approach
作者:
Highlights:
• We examined the determinants of mobile learning using a hybrid SEM–ANN approach.
• TAM has significant influence on the intention to adopt.
• Psychological science constructs are non-significant with the intention to adopt.
• The moderating effect of age and gender are non-significant in this study.
• The model is able to explain 53.4% of the variance with effect size of 0.399.
摘要
•We examined the determinants of mobile learning using a hybrid SEM–ANN approach.•TAM has significant influence on the intention to adopt.•Psychological science constructs are non-significant with the intention to adopt.•The moderating effect of age and gender are non-significant in this study.•The model is able to explain 53.4% of the variance with effect size of 0.399.
论文关键词:Mobile learning (m-learning),Technology Acceptance Model (TAM),Structural Equation Modeling (SEM),Artificial Neural Networks (ANN),User behavior
论文评审过程:Available online 20 April 2014.
论文官网地址:https://doi.org/10.1016/j.chb.2014.03.052