Determinants of repurchase intention in online group-buying: The perspectives of DeLone & McLean IS success model and trust
作者:
Highlights:
• A theoretical model integrating the D&M model and trust literature was proposed.
• The model was tested using data collected customers of a group-buying website.
• Increasing satisfaction and perceived quality will facilitate repurchase intention.
• Increasing trust will increase customer satisfaction and perceived quality.
• Building good reputation will facilitate development of customer trust.
摘要
•A theoretical model integrating the D&M model and trust literature was proposed.•The model was tested using data collected customers of a group-buying website.•Increasing satisfaction and perceived quality will facilitate repurchase intention.•Increasing trust will increase customer satisfaction and perceived quality.•Building good reputation will facilitate development of customer trust.
论文关键词:Online group-buying,Repurchase intention,IS success model,Trust,Reputation,Perceived size
论文评审过程:Available online 23 April 2014.
论文官网地址:https://doi.org/10.1016/j.chb.2014.03.065