Leveling up on stereotype threat: The role of avatar customization and avatar embodiment
作者：
Highlights：
• We examined post-game stereotype threat effects of avatar gender experimentally.
• Use of a customized male (vs. female) avatar led to better math scores.
• The less avatar embodiment during avatar use, the stronger this effect.
• Main implication: psychological connection to avatar influences stereotype threat.
• Main caveat: some types of psychological connection may reduce such effects.
摘要
•We examined post-game stereotype threat effects of avatar gender experimentally.•Use of a customized male (vs. female) avatar led to better math scores.•The less avatar embodiment during avatar use, the stronger this effect.•Main implication: psychological connection to avatar influences stereotype threat.•Main caveat: some types of psychological connection may reduce such effects.
论文关键词：Avatars,Avatar customization,Avatar embodiment,Learning outcomes of digital games,Proteus effect,Stereotype threat
论文评审过程：Available online 29 April 2015.
论文官网地址：https://doi.org/10.1016/j.chb.2015.04.010
