Motivating and achievement-eliciting pop-ups in online environments: A user experience perspective
作者:
Highlights:
• Pop-up windows with motivation-eliciting contents were developed.
• Short pop-ups evoked an association of the website with motivational contents.
• Employing a congruent picture and word on a pop-up was found to be effective.
• These pop-ups may activate achievement motivation and a positive user experience.
摘要
•Pop-up windows with motivation-eliciting contents were developed.•Short pop-ups evoked an association of the website with motivational contents.•Employing a congruent picture and word on a pop-up was found to be effective.•These pop-ups may activate achievement motivation and a positive user experience.
论文关键词:Motivation,Pop-ups,Goals,Performance,User experience
论文评审过程:Available online 15 May 2015, Version of Record 15 May 2015.
论文官网地址:https://doi.org/10.1016/j.chb.2015.04.015