An analysis of smart tourism system satisfaction scores: The role of priced versus average quality

作者:

Highlights:

• Hotel reviews online suggest that star rating categories are used as a reference standard.

• Comparison-level theory posits that product-based norm can be used as a reference point.

• Prospect theory postulates that consumers are more sensitive to loss than to gain.

• The online satisfaction score was positively related to the difference from the product-based norm.

• The negative deviation from the norm has a stronger effect than the positive deviation.

摘要

•Hotel reviews online suggest that star rating categories are used as a reference standard.•Comparison-level theory posits that product-based norm can be used as a reference point.•Prospect theory postulates that consumers are more sensitive to loss than to gain.•The online satisfaction score was positively related to the difference from the product-based norm.•The negative deviation from the norm has a stronger effect than the positive deviation.

论文关键词:User-generated contents,Hotel industry,Comparison-level theory,Prospect theory

论文评审过程:Available online 23 April 2015, Version of Record 31 May 2015.

论文官网地址:https://doi.org/10.1016/j.chb.2015.02.070