Online, mixed, and offline media multitasking: Role of cultural, socio-demographic, and media factors

作者：

Highlights：

• Age was associated with offline media multitasking behavior.

• Age and education were associated with online media multitasking behavior.

• Multitasking preference had a central role in predicting media multitasking.

摘要

•Age was associated with offline media multitasking behavior.•Age and education were associated with online media multitasking behavior.•Multitasking preference had a central role in predicting media multitasking.

论文关键词：Media multitasking,Culture,Polychronicity,Media ownership,Preference for multitasking,Partial least square path modeling

论文评审过程：Received 26 February 2016, Revised 20 April 2016, Accepted 25 April 2016, Available online 7 May 2016, Version of Record 7 May 2016.

论文官网地址：https://doi.org/10.1016/j.chb.2016.04.040