Playfulness in mobile instant messaging: Examining the influence of emoticons and text messaging on social interaction

作者：

Highlights：

• Social interaction can be facilitated by an enriched communication channel.

• Combined effect of text messaging and emoticon facilitates perceived playfulness.

• Playfulness drives social connectedness, identity expressiveness and eWOM.

摘要

•Social interaction can be facilitated by an enriched communication channel.•Combined effect of text messaging and emoticon facilitates perceived playfulness.•Playfulness drives social connectedness, identity expressiveness and eWOM.

论文关键词：Text messaging,Emoticons,Perceived playfulness,Social interaction,Mobile instant messaging

论文评审过程：Received 17 October 2016, Revised 16 December 2016, Accepted 21 December 2016, Available online 22 December 2016, Version of Record 2 January 2017.

论文官网地址：https://doi.org/10.1016/j.chb.2016.12.052