Your post is embarrassing me: Face threats, identity, and the audience on Facebook

作者：

Highlights：

• Face-threatening posts produce strong emotional embarrassment responses.

• Identity violation and an unknown audience are key to embarrassment on Facebook.

• The known process of embarrassment is altered on Facebook by site features.

• Online social networks must be considered as “real” as offline social settings.

摘要

•Face-threatening posts produce strong emotional embarrassment responses.•Identity violation and an unknown audience are key to embarrassment on Facebook.•The known process of embarrassment is altered on Facebook by site features.•Online social networks must be considered as “real” as offline social settings.

论文关键词：Embarrassment,Face threats,Other-generated disclosures,Identity,Facebook,Social media

论文评审过程：Received 12 December 2016, Revised 19 February 2017, Accepted 13 March 2017, Available online 16 March 2017, Version of Record 19 March 2017.

论文官网地址：https://doi.org/10.1016/j.chb.2017.03.030