Investigating the effects of smart technology on customer dynamics and customer experience
作者:
Highlights:
• Commitment to learn has an effect on customer participation and dynamics.
• Customer dynamics have an effect on customer experience in a retail environment.
• Impacts of customer behavioural intention on customer participation and customer dynamics.
• Smart technologies affect the traditional customer decision making process in a retail context.
摘要
•Commitment to learn has an effect on customer participation and dynamics.•Customer dynamics have an effect on customer experience in a retail environment.•Impacts of customer behavioural intention on customer participation and customer dynamics.•Smart technologies affect the traditional customer decision making process in a retail context.
论文关键词:Customer experience,Customer dynamics,Behavioural intentions,Smart technologies,Technology adoption
论文评审过程:Received 30 May 2017, Revised 20 October 2017, Accepted 12 November 2017, Available online 13 November 2017, Version of Record 19 December 2017.
论文官网地址:https://doi.org/10.1016/j.chb.2017.11.014