How to reduce intergroup hostility in virtual contexts: The role of alts in decreasing intergroup bias in World of Warcraft

作者:

Highlights:

• Effect of virtual multiple identity on intergroup bias in online game is assessed.

• Results show that faction commitment increases bias against the outgroup faction.

• Multiple identity moderates the relationship between commitment and bias.

• Faction commitment leads to intergroup bias when the number of outgroup alts is low.

• Crossed identity may prevent discrimination and hostile behaviours in virtual games.

摘要

•Effect of virtual multiple identity on intergroup bias in online game is assessed.•Results show that faction commitment increases bias against the outgroup faction.•Multiple identity moderates the relationship between commitment and bias.•Faction commitment leads to intergroup bias when the number of outgroup alts is low.•Crossed identity may prevent discrimination and hostile behaviours in virtual games.

论文关键词:Social identity,Intergroup bias,Alts,Online worlds,MMORPGs

论文评审过程:Available online 17 January 2018, Version of Record 3 February 2018.

论文官网地址:https://doi.org/10.1016/j.chb.2018.01.021