Digital business model effectuation: An agile approach

作者：

Highlights：

• Study three key entrepreneurial approaches for digital business model development.

• Propose the agile approach for business model creation in time-constrained settings.

• Showcase an open innovation for governments to stimulate digital growth nationally.

• Propose minimum viable business model (MVBM) for agile business model development.

摘要

•Study three key entrepreneurial approaches for digital business model development.•Propose the agile approach for business model creation in time-constrained settings.•Showcase an open innovation for governments to stimulate digital growth nationally.•Propose minimum viable business model (MVBM) for agile business model development.

论文关键词：Business model,Digitalization,Effectuation,Agile,Lean startup

论文评审过程：Received 30 August 2017, Revised 19 April 2018, Accepted 13 October 2018, Available online 13 October 2018, Version of Record 12 March 2019.

论文官网地址：https://doi.org/10.1016/j.chb.2018.10.021