Feeling displeasure from online social media postings: A study using cognitive dissonance theory

作者:

Highlights:

• Users feel discomfort from exposure to heterogeneity on social media.

• Discomfort can induce users to take action to alleviate their uneasiness.

• Users utilize selective exposure and affective behavior to cope with the discomfort.

• The projective technique was used to measure psychological discomfort of the users.

摘要

•Users feel discomfort from exposure to heterogeneity on social media.•Discomfort can induce users to take action to alleviate their uneasiness.•Users utilize selective exposure and affective behavior to cope with the discomfort.•The projective technique was used to measure psychological discomfort of the users.

论文关键词:Social media,Perceived heterogeneity,Psychological state,Selective exposure,Affective behavior,Projective questionnaire technique

论文评审过程:Received 21 May 2018, Revised 2 February 2019, Accepted 18 February 2019, Available online 27 March 2019, Version of Record 1 April 2019.

论文官网地址:https://doi.org/10.1016/j.chb.2019.02.021