How to go global with differentiated products
作者：
Highlights：
• The product differentiation does have effect on the entry choice for foreign firm.
• The multinational enterprises prefer acquisition mode in more developed countries.
• The host countries just welcome acquisition mode into their countries.
• Both the government and foreign firm prefer identical entry mode only in more developed countries.
• Larger product differentiation increases the host welfare in less developed countries.
摘要
•The product differentiation does have effect on the entry choice for foreign firm.•The multinational enterprises prefer acquisition mode in more developed countries.•The host countries just welcome acquisition mode into their countries.•Both the government and foreign firm prefer identical entry mode only in more developed countries.•Larger product differentiation increases the host welfare in less developed countries.
论文关键词：Entry mode,Merger and acquisition,Technology transfer,Product differentiation,Three-stage game
论文评审过程：Available online 31 October 2013.
论文官网地址：https://doi.org/10.1016/j.eswa.2013.10.052
