Modeling customer satisfaction through online reviews: A FlowSort group decision model under probabilistic linguistic settings
作者:
Highlights:
• Perform customer segmentation using SOM clustering and OCRs.
• Develop PLGD-FlowSort to model customer satisfaction from different segments.
• Design PL-projection to determine the weight information of segments.
• Ascertain relative importance of CSDs by developing PL-CCSD method.
摘要
•Perform customer segmentation using SOM clustering and OCRs.•Develop PLGD-FlowSort to model customer satisfaction from different segments.•Design PL-projection to determine the weight information of segments.•Ascertain relative importance of CSDs by developing PL-CCSD method.
论文关键词:Online customer reviews,Multi-attribute decision making,Probabilistic linguistic term sets,FlowSort method,Mobile payments
论文评审过程:Received 23 November 2020, Revised 12 November 2021, Accepted 4 February 2022, Available online 12 February 2022, Version of Record 15 February 2022.
论文官网地址:https://doi.org/10.1016/j.eswa.2022.116649