Closed-loop supply chain value co-creation considering equity crowdfunding

作者:

Highlights:

• Manufacturer should attract consumers to participate in value co-creation.

• Consumer participation in value co-creation compensates for loss of excess income.

• Manufacturer should calculate the capital required for crowdfunding projects.

• Investment behaviors are greatly affected by other investors’ behaviors.

• Equity crowdfunding investors should research extensively before taking part.

摘要

•Manufacturer should attract consumers to participate in value co-creation.•Consumer participation in value co-creation compensates for loss of excess income.•Manufacturer should calculate the capital required for crowdfunding projects.•Investment behaviors are greatly affected by other investors’ behaviors.•Equity crowdfunding investors should research extensively before taking part.

论文关键词:Closed-loop supply chain,Value co-creation,Equity crowdfunding,Environmental value,Internet platform

论文评审过程:Received 6 November 2021, Revised 6 January 2022, Accepted 26 March 2022, Available online 30 March 2022, Version of Record 12 April 2022.

论文官网地址:https://doi.org/10.1016/j.eswa.2022.117003