Discourage or encourage? An online manufacture’s response to competing product introduction under physical showroom cooperation
作者：
Highlights：
• Product competition under physical showroom cooperation with information asymmetry is modeled.
• The online manufacturer’s response to competing product introduction is explored.
• The online manufacturer may encourage the retailer to introduce competing product.
• The retailer’s strategy could be changed by the online manufacturer’s contracts.
• Competing product introduction could reduce the online manufacturer’s cost to identify information.
摘要
•Product competition under physical showroom cooperation with information asymmetry is modeled.•The online manufacturer’s response to competing product introduction is explored.•The online manufacturer may encourage the retailer to introduce competing product.•The retailer’s strategy could be changed by the online manufacturer’s contracts.•Competing product introduction could reduce the online manufacturer’s cost to identify information.
论文关键词：Online manufacturer,Physical showroom,Supply chain management,Competing product introduction,Information asymmetry
论文评审过程：Received 15 August 2020, Revised 23 December 2020, Accepted 24 February 2021, Available online 4 March 2021, Version of Record 13 March 2021.
论文官网地址：https://doi.org/10.1016/j.elerap.2021.101038
