Optimal piracy control and pricing strategies considering quality degradation: The effects of policy instruments

作者：

Highlights：

• Many digital product firms do not take a strong DRM (digital rights management) policy on their products for curbing piracy.

• Government does not give a high priority against piracy.

• As DRM protection level rises, consumer’s valuation for legal product will fall and pirate cost will rise.

• Firm’s DRM technology and government’s policy instruments have a substitute effect on curbing piracy.

• Both firms and consumers benefit form a moderate copyright enforcement by the government.

摘要

•Many digital product firms do not take a strong DRM (digital rights management) policy on their products for curbing piracy.•Government does not give a high priority against piracy.•As DRM protection level rises, consumer’s valuation for legal product will fall and pirate cost will rise.•Firm’s DRM technology and government’s policy instruments have a substitute effect on curbing piracy.•Both firms and consumers benefit form a moderate copyright enforcement by the government.

论文关键词：Digital piracy,Pricing strategy,Digital rights management (DRM),Copyright enforcement

论文评审过程：Received 20 January 2020, Revised 31 May 2021, Accepted 25 June 2021, Available online 30 June 2021, Version of Record 11 July 2021.

论文官网地址：https://doi.org/10.1016/j.elerap.2021.101072