Explaining consumer implementation intentions in mobile shopping with SEM and fsQCA: Roles of visual and technical perceptions

作者：

Highlights：

• Based on the integration model of TTF and TAM to propose a new framework.

• Interface visual complexity indirectly affect the implementation intentions.

• Security precautions and user experience directly affect implementation intentions.

• fsQCA reveals three overall solutions to promote implementation intentions.

• The combination of high visual search efficiency and high security precautions is the core configuration.

摘要

•Based on the integration model of TTF and TAM to propose a new framework.•Interface visual complexity indirectly affect the implementation intentions.•Security precautions and user experience directly affect implementation intentions.•fsQCA reveals three overall solutions to promote implementation intentions.•The combination of high visual search efficiency and high security precautions is the core configuration.

论文关键词：Visual complexity,Mobile technology capabilities,Visual search efficiency,User experience,Implementation intentions,Fuzzy-set qualitative comparative analysis (fsQCA)

论文评审过程：Received 20 October 2020, Revised 15 May 2021, Accepted 22 July 2021, Available online 27 July 2021, Version of Record 3 August 2021.

论文官网地址：https://doi.org/10.1016/j.elerap.2021.101080