Affinity and foreign users’ perception about Chinese mobile apps: An integrated view of affective contagion and value-based perspectives

作者：

Highlights：

• Affective contagion and value-based perspectives explain foreign user satisfaction.

• Culture affinity positively affects foreign users’ satisfaction.

• Culture affinity affects foreign users and mobile apps with high cultural context.

• Utility and enjoyment mediate culture affinity effect on satisfaction.

摘要

•Affective contagion and value-based perspectives explain foreign user satisfaction.•Culture affinity positively affects foreign users’ satisfaction.•Culture affinity affects foreign users and mobile apps with high cultural context.•Utility and enjoyment mediate culture affinity effect on satisfaction.

论文关键词：Affinity,Mobile applications,Satisfaction,Foreign user,Affective contagion

论文评审过程：Received 31 January 2021, Revised 26 March 2022, Accepted 12 May 2022, Available online 16 May 2022, Version of Record 19 May 2022.

论文官网地址：https://doi.org/10.1016/j.elerap.2022.101157