E-selling: A new avenue of research for service design and online engagement

作者:

Highlights:

• E-selling is defined as a concept separate from e-commerce, e-marketing and e-retailing.

• Existing knowledge from HCI, persuasive technology and flow are used to advance e-selling research.

• The presented dimensions of e-selling motivate IS practitioners to explore the new areas of application.

摘要

•E-selling is defined as a concept separate from e-commerce, e-marketing and e-retailing.•Existing knowledge from HCI, persuasive technology and flow are used to advance e-selling research.•The presented dimensions of e-selling motivate IS practitioners to explore the new areas of application.

论文关键词:E-selling,Flow,Human immersion,Persuasive technology

论文评审过程:Received 13 October 2014, Revised 20 October 2014, Accepted 24 October 2014, Available online 4 November 2014, Version of Record 1 August 2015.

论文官网地址:https://doi.org/10.1016/j.elerap.2014.10.007