The race to dominate the mobile payments platform: Entry and expansion strategies
作者：
Highlights：
• Investigates various factors that determine the success of a mobile payments solution.
• Builds a framework to analyze the entry and expansion strategies of digital payment solutions providers.
• Reports that the timing of entry of the first-mover speeds up the time of entry of the early followers.
• Shows that the timing of expansion is of equal importance as the timing of entry.
• If the expansion is not executed within an appropriate amount of time, the firm-level competitive advantage will be weakened.
摘要
•Investigates various factors that determine the success of a mobile payments solution.•Builds a framework to analyze the entry and expansion strategies of digital payment solutions providers.•Reports that the timing of entry of the first-mover speeds up the time of entry of the early followers.•Shows that the timing of expansion is of equal importance as the timing of entry.•If the expansion is not executed within an appropriate amount of time, the firm-level competitive advantage will be weakened.
论文关键词：Digital payment platforms,Entry strategies,Expansion strategies,Financial services,Lock-in effects,Mobile payments,Multi-sided platforms,Network effects,Technology strategy
论文评审过程：Received 7 March 2015, Revised 7 March 2015, Accepted 7 March 2015, Available online 13 March 2015, Version of Record 11 October 2015.
论文官网地址：https://doi.org/10.1016/j.elerap.2015.03.004
