Rank-sales relationship in electronic commerce: Evidence from publicly available data on 11 product categories
作者：
Highlights：
• A unique sku-level dataset of product sales is obtained from an online merchant.
• A modified sales-rank functional form is suggested.
• The relationship between actual sales and sales ranks is calibrated for 11 products.
• An approach for inferring product demand from publicly available data is modified.
• Functional form modifications led to a decreased prediction error.
摘要
•A unique sku-level dataset of product sales is obtained from an online merchant.•A modified sales-rank functional form is suggested.•The relationship between actual sales and sales ranks is calibrated for 11 products.•An approach for inferring product demand from publicly available data is modified.•Functional form modifications led to a decreased prediction error.
论文关键词：Sales rank,Pareto law,Online merchant,Demand estimation
论文评审过程：Received 24 June 2015, Revised 17 October 2015, Accepted 18 November 2015, Available online 11 January 2016, Version of Record 16 January 2016.
论文官网地址：https://doi.org/10.1016/j.elerap.2015.11.005
