Improving collaborative filtering recommendations by estimating user preferences from clickstream data

作者:

Highlights:

• We propose a method for creating a user-item rating matrix of high quality.

• Our method uses item-choice probabilities estimated from clickstream data.

• We test two collaborative filtering algorithms: user-based one and NMF-based one.

• Our method substantially improves recommender performance of the two algorithms.

• We discuss and detect useful features reecting user preferences for items.

摘要

•We propose a method for creating a user-item rating matrix of high quality.•Our method uses item-choice probabilities estimated from clickstream data.•We test two collaborative filtering algorithms: user-based one and NMF-based one.•Our method substantially improves recommender performance of the two algorithms.•We discuss and detect useful features reecting user preferences for items.

论文关键词:Collaborative filtering,User preference,Rating matrix,Clickstream data,E-commerce,Recommender system

论文评审过程:Received 24 October 2018, Revised 12 July 2019, Accepted 13 July 2019, Available online 16 July 2019, Version of Record 19 August 2019.

论文官网地址:https://doi.org/10.1016/j.elerap.2019.100877