The impact of big data on firm performance in hotel industry

作者:

Highlights:

• The impact of big data on tourism performance is investigated.

• TOE and HOT-fit are used for model development.

• SEM and ANFIS are used for data analysis.

• The positive impact of big data on tourism performance was found.

摘要

•The impact of big data on tourism performance is investigated.•TOE and HOT-fit are used for model development.•SEM and ANFIS are used for data analysis.•The positive impact of big data on tourism performance was found.

论文关键词:Firm performance,Big data,Hotel industry,Fuzzy logic,Structural equation modelling

论文评审过程:Received 22 May 2019, Revised 1 December 2019, Accepted 1 December 2019, Available online 11 December 2019, Version of Record 9 January 2020.

论文官网地址:https://doi.org/10.1016/j.elerap.2019.100921