Intentional vs. unintentional influences of social media friends

作者：

Highlights：

• Findings show that intentional and unintentional influences provoke similar outcomes on receivers.

• Unintentional influence is compared to intentional influence of social media friends.

• The intentional influence mechanism is based more on the information exchanged.

• The unintentional influence mechanism is focused on both the source and the information.

摘要

•Findings show that intentional and unintentional influences provoke similar outcomes on receivers.•Unintentional influence is compared to intentional influence of social media friends.•The intentional influence mechanism is based more on the information exchanged.•The unintentional influence mechanism is focused on both the source and the information.

论文关键词：Unintentional influence,Similarity,Tie strength,Source usefulness,Information usefulness,ELM,Purchase intention,Social media engagement

论文评审过程：Received 28 July 2017, Revised 2 January 2020, Accepted 20 April 2020, Available online 22 April 2020, Version of Record 28 July 2020.

论文官网地址：https://doi.org/10.1016/j.elerap.2020.100979