Ethnography for Marketers: A Guide to Consumer Immersion, Hy Mariampolski, Sage Publications (2006). $43.95, ISBN: 0-7619-6947-0
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论文评审过程：Received 23 December 2008, Accepted 24 January 2009, Available online 4 March 2009.
论文官网地址：https://doi.org/10.1016/j.ipm.2009.01.003
