The role of self-construal in romantic gift posting across Social Networking Sites

作者：

Highlights：

• Self-construal has an impact on gift-posting behavior on Social Networking Sites.

• Self-connection with a gift mediates between self-construal and gift-posting on FB.

• Status consumption mediates between self-construal and gift posting on Instagram.

• Americans tend to post photos of experiential gifts on Facebook and Instagram.

摘要

•Self-construal has an impact on gift-posting behavior on Social Networking Sites.•Self-connection with a gift mediates between self-construal and gift-posting on FB.•Status consumption mediates between self-construal and gift posting on Instagram.•Americans tend to post photos of experiential gifts on Facebook and Instagram.

论文关键词：Cross-culture,Gift-giving,Posting,Romantic relationship,Self-construal,Social networking sites

论文评审过程：Received 14 May 2020, Revised 7 December 2020, Accepted 9 December 2020, Available online 15 December 2020, Version of Record 25 December 2020.

论文官网地址：https://doi.org/10.1016/j.chb.2020.106665