Investigating respondent multitasking in web surveys using paradata

作者:

Highlights:

• We introduce non-reactive measures of respondent multitasking (RM) in web surveys.

• Findings from our case study are comparable to studies that relied on self-reports.

• Our indicators show that 62% of respondents were multitasking during the survey.

• Significant positive association between RM and item nonresponse.

• No association between RM and non-differentiation.

摘要

•We introduce non-reactive measures of respondent multitasking (RM) in web surveys.•Findings from our case study are comparable to studies that relied on self-reports.•Our indicators show that 62% of respondents were multitasking during the survey.•Significant positive association between RM and item nonresponse.•No association between RM and non-differentiation.

论文关键词:Web survey,Multitasking,Non-reactive data,Paradata,Response behaviour,Response latency

论文评审过程:Received 5 May 2015, Revised 2 October 2015, Accepted 21 October 2015, Available online 13 November 2015, Version of Record 13 November 2015.

论文官网地址:https://doi.org/10.1016/j.chb.2015.10.028