Unpacking the characteristics of Snapchat users: A preliminary investigation and an agenda for future research

作者：

Highlights：

• First investigation of Snapchat user vs. non-user characteristics.

• Snapchat users were younger; and use graphics, technology, and multitask more often.

• Snapchat users place greater importance on social connectedness.

• Snapchat users have a stronger preference for online social interaction.

• Relevant theory and applications are suggested in terms of a Snapchat research agenda.

摘要

•First investigation of Snapchat user vs. non-user characteristics.•Snapchat users were younger; and use graphics, technology, and multitask more often.•Snapchat users place greater importance on social connectedness.•Snapchat users have a stronger preference for online social interaction.•Relevant theory and applications are suggested in terms of a Snapchat research agenda.

论文关键词：Emerging media,Instant messaging,Image-based communication,Mobile,Photo-messaging,Snapchat,Social capital,Uses and gratifications,Visual communication

论文评审过程：Received 27 January 2016, Revised 29 March 2017, Accepted 15 April 2017, Available online 21 April 2017, Version of Record 24 April 2017.

论文官网地址：https://doi.org/10.1016/j.chb.2017.04.032